THE JLCOLLECTION STORE is the safe place for women and men to shop and feel beautiful on a daily basis. Our extensions are here to compliment and accentuate the beauty of each and every individual. Our luxury hair 100% virgin brazilian hair.
Hair is a part of our culture! It's the way we dress, it's the way we express ourselves and it follows us through life. The JLCOLLECTION STORE is a black owned business created by a young 24 year old girl from Montreal,Canada named Jazmine... here is her story.
How it all started...
I was this young girl who was around hair my entire beginning of life. My mom was a hairdresser and I used to follow her at every appointements. She was a hairdresser in a big and well known salon in Montreal, Canada. She also did hair on a set of television. Because i was around hair as a young kid, I would always love to play with wigs and weave. Weave was also, as I grew, a part of me. I would wear hair from the beauty supply hair and using the creamy crack, basically destroying my real on hair. Getting bullied for wearing fake and horrible hair and having brittle hair. As i grew, hair would become more and more important in my life and I learned to treat my hair right while using protective styling. Weaves and wigs would become a great investments for me but one thing i realize is: it would be really difficult for me to real and good 100% virgin hair. One night, as I was watching reviews on a hair company I was about to splurge on, I had an idea: why not create a space for people to buy good virgin hair? And this is where JLCOLLECTION STORE was created!